Pharmacies in Latrobe City will join forces with BreastScreen Victoria and Gippsland Primary Health Network (PHN) to promote free breast screening to local women over the next three months.
This campaign is being run alongside with a suite of cancer screening initiatives led by Gippsland PHN, funded by the Victorian Government through the $27 million Latrobe Health Innovation Zone.
Only 57.5 per cent of women aged 50-74 in Latrobe City have a breast screen every two years, which is significantly lower than BreastScreen Victoria’s target participation rate of 70 per cent.
BreastScreen Victoria research shows that while a recommendation from a health professional is a key factor in influencing a woman to screen, many don’t visit their GP regularly to receive a timely reminder.
Pharmacies, however, are familiar environments that are visited often, and can therefore play a significant role in educating women about the importance of breast screening.
BreastScreen Victoria CEO Vicki Pridmore is encouraging women aged 50-74 to visit a participating pharmacy to learn more about free screening.
“It’s important that women aged 50-74 have a free breast screen every two years to stay on top of their health”, said Ms Pridmore.
“Almost half of eligible women in Latrobe City are not prioritising regular mammograms. Providing information about screening through pharmacies is another way of reaching these women”, said Ms Pridmore.
Women aged between 50 and 74 benefit the most from regular breast screens, which are the best way of finding cancer early, before any symptoms are noticeable and when treatment is most successful. The closest BreastScreen Victoria screening site in Latrobe City is at Latrobe Regional Hospital.
Participating pharmacies include:
- Chemist Discount Centre Moe
- Chemist Discount Centre Churchill
- Advantage Pharmacy Morwell
- Montagues Pharmacy, Morwell
- Chemist Warehouse Traralgon
- Findlay and Weymouth Amcal Chemist, Traralgon
Appointments at BreastScreen Victoria clinics take just 10 minutes, are with a woman and are free. Book online at breastscreen.org.au or call 13 20 50